Tips For Outsourcing When You Don't Have A Lot of Extra Money

Tips For Outsourcing When You Don’t Have A Lot of Extra Money

You have probably heard about the benefits of outsourcing some
of your business tasks. Maybe you would like to, but you just feel
you do not have the money to hire anyone. It may seem backwards,
but paying others to handle some of your business tasks will actually
make you money in the long run.

Take a look at the number of hours you are working on your business
and figure out which tasks are actually helping you to earn money
and which tasks are taking away from the time you could be spending
on more important things.

Think about how much more money you could be earning if you
spent all of your working hours on the tasks that make you money.
The truth is you cannot afford to not start outsourcing. The following
are tips for outsourcing your tasks when you do not have a lot of
extra money to spend on hiring others.

Start outsourcing your tasks slowly. Maybe you can hire a ghostwriter
to write a couple articles for you. That may not seem like much, but
those articles can be used on your website and distributed to article
directories, which can help bring in a lot of traffic to your site.

You can hire a virtual assistant to write and distribute a press release
for you. Which, again, can help bring in a lot of traffic for you.

Another option is to barter with service providers. If you are a
ghostwriter in need of a website, ask a web designer if she will
trade her services for articles.

If you visit a service-providers’ website and you notice that they
charge $15 per hour but you can only afford to pay $10 per hour,
send them an email and let them know your situation. If they know
that you plan on being a steady client, they may be willing to offer
you a reduced rate.

You can also contact your local high school or college and offer an
internship in your business. An intern is a student who is willing to
work for free in exchange for the experience. Depending on what
the student is studying, he or she may be able to handle administrative
tasks such as answering email and returning phone calls or highly
technical tasks such as web design.

As your profits increase, you can slowly start adding to the list of
items you outsource. Even if you add one thing per month, within a
year you will have gained a lot of time and maximized your profits.

Here’s another great video with some more resources where you can
find inexpensive yet hard working individuals that are willing to do your
outsourcing work for you.

Check it out…

Scott Logan

Scott Logan


Scott Logan – Night Owl Marketing
All-In-One-Business.com

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How Outsourcing Can Grow Your Business

How Outsourcing Can Grow Your Business

The term “outsourcing“ refers to hiring others to complete a
portion of your business workload. While this is a great way
to free up some of your time, or complete projects you are
not necessarily skilled in.

Outsourcing some of your tasks can also help your business
grow by leaps and bounds.

For instance, if you are in direct sales, you make money by
selling products and recruiting people. Instead of spending
your time answering emails, creating newsletters for your
team and customers, or posting recruitment ads online, you
could hire a virtual assistant to do those things for you.

You will be able to take the time you would normally spend
on those tasks and use that time to book extra parties.

If you are an internet marketer who creates and sells information
products, a virtual assistant can handle administrative tasks such
as distributing articles and press releases, answering emails, and
researching new topics. You can hire a ghostwriter to write your
articles, special reports, etc.

This will allow you more time to market and sell your product.

If you feel as though you cannot afford to outsource, there
are actually many ways to do so on a budget. You can start
outsourcing one or two tasks a month; you can add to this
number as your profits grow and you can afford to outsource
more tasks.

You can also trade your products or services in lieu of payment.

For example, if you specialize in designing graphics, you can
offer to design a logo instead of sending cash payment. If you
are in direct sales, offer to exchange something from your catalog.

You may find a writer or virtual assistant who would be
willing to make that trade.

Finding someone to outsource your work to is very easy.
If you belong to a message board or forum that is business
focused, you can ask other members that you know and
respect for referrals.

Some of the members that you know may be service providers, themselves.

You can also visit sites such as www.elance.com or www.guru.com
and post a job opening for free. The site’s members can communicate
with you through a messenger system and bid on your job.

If you do list your job, you are not obligated to hire anyone.
You can also post your job opening through a service such
as www.craigslist.org.

Whichever way you go about posting your job, you should
ask for referrals from others they have worked for in the past
and to see samples of their work. Make sure they have a clear
understanding of the project you want completed; both of you
should understand the price that you will pay and when
the project is due.

In tomorrows installment re: Outsourcing
I will cover Tips For Outsourcing When You Don’t Have A Lot of Extra Money

Until then here’s a great video with some more information

Scott Logan

Scott Logan


Scott – Night Owl Marketing
All-In-One-Business.com

Posted in ** Current Issue **, Online Marketing Strategies | Leave a comment

What is outsourcing?

With everyone and their brother jumping on board
the ‘outsourcing train’ of late.

I figured you might have some questions.

So instead of adding to the confusion I thought
I would create a 3 part series explaining a bit more
about outsourcing to let you know if this fits for you

As well at the end I have a great video resource for you

So just what is Outsourcing?

If you spend much time researching successful
home business strategies, you will come across
the term “outsourcing”.

This term refers to the act of paying a service
provider to complete a task.

Outsourcing some of your tasks allows you to
spend more time on tasks that earn you money. <= That's Good

Chances are you do not earn money by answering
your emails or updating your website. <= That's Bad

You more than likely earn money by marketing your website
and promoting your product or service. <= Again with the Good

If you currently spend 10 hours per week answering
emails and another 10 hours per week writing and
distributing articles and press releases, imagine what
you could do with those 20 hours if you hired someone
else to complete those tasks.

Many types of tasks can be outsourced.

Some of them include:
* Answering emails
* Returning phone calls
* Research
* Writing and distributing articles
* Writing and distributing press releases
* Bookkeeping
* Recruiting and managing affiliates
* Finding people to be interviewed for your podcast
* Finding joint venture partners
* Editing audio
* Transcription

Not only can outsourcing allow you to earn more
money, it can also allow you to save your sanity.

You are one person.

You cannot handle every aspect of your business and
have a personal life at the same time.

If you try to control everything, you will end up being
over stressed. Your business will no longer be something
you enjoy. And you may end up losing interest in it all together.

By outsourcing some of your tasks, you will be able to
have more leisure time and will be able to take a break
from your business. If you and your family decide to go
on vacation, you can leave your business behind for a few
days without worrying.

Your assistant will still be attending to your emails, your
marketing efforts will not suffer, and you won’t need to
carry your laptop with you at all times.

Start outsourcing one or two tasks at a time. As you
have more money to use toward hiring others, you can
increase the number of tasks you outsource.

You may also find that outsourcing will help you with your
motivation. Some people procrastinate when they have tasks
to do that they do not enjoy. By having someone else do these
tasks, you will find that you will be making more money, you
will have less stress, and you will have more passion for your business.

In the 2nd installment of this 3 part series I will go over

How Outsourcing Can Grow Your Business

Until then here is a great video resource for you
about outsourcing.

Watch The Video Here:

Scott Logan

Scott Logan


Scott – Night Owl Marketing
All-In-One-Business.com

Posted in ** Current Issue **, Online Marketing Strategies | Tagged , , | Leave a comment

"Are You Winning The Battle?"

You’ve probably gathered from reading
my blog posts and emails that I read alot.

It’s one the best ways (if not the best)
to gain insight and “see” the most inner
thoughts of the most brilliant minds who
ever lived.

Admittedly, I’m a little slow to find, pick
and read the latest books to hit the shelves.

For example, I just finished reading “Tribes”
by Seth Godin and “Linchpin”, also by Seth Godin.

Good reads, both of them.

In Tribes, Godin talks about how there
are literally millions of people out there
looking for a leader.  Someone to start
or lead the tribe they belong to.

There is a HUGE shortage of leaders and
leadership in the world.

By stepping out and becoming a leader,
you put yourself in a position to truly
make a difference in the lives of other
people by sharing your experiences,
ideas and thoughts.

He also says the reason leadership is so
scarce is “because few people are willing
to go through the discomfort required to
lead.  This scarcity makes leadership valuable.”

He goes on to say that “it’s discomfort that
creates the leverage that makes leadership
worthwhile.”

A couple of examples of this would be that
it’s uncomfortable to stand up in front of
strangers and it’s uncomfortable to propose
an idea that might fail.

Godin also shares this: “When you identify
the discomfort, you’ve found the place where
a leader is needed.  If you’re not uncomfortable
in your work as a leader, it’s almost certain
you’re not reaching your potential as a leader.”

I always related the saying “no pain, no gain”
to just working out and getting into physical
condition.  But, it’s true in most areas of your
life.

If your not stretching and forcing yourself to
be in some discomfort, you aren’t really gaining
any ground.  You’re probably just maintaining
the status quo.

In his book “Linchpin” Godin talks more in-depth
as to how and why we are all programmed to
always maintain this status quo and to keep
ourselves comfortable.

It’s our “lizard brain” he calls it.  It’s the part
of our brain that has kept humankind alive
for thousands or possibly millions of years.

By keeping quiet and staying comfortable
and not taking risks, we are keeping ourselves
safe and the odds of us not being hurt are
greatly increased.

Our old “lizard” brain is keeping us safe.  Or,
so it thinks.

Godin talks about how we have to learn to develop
and tap into our “Daimon” brain or “new, genius brain”.

This part of our brain is the creator, the risk taker,
the artist.

So, there’s this constant conflict going on between
the 2 brains.  The “old” brain still thinks we live in
a world where predators like saber-toothed tigers
roam around and if we cause any sort of attention
to ourselves, we’ll be eaten.

The “new” brain is well aware of the fact that we
are no longer living in those type of circumstances
and is alot more willing to step out of that “comfort”
or safety zone and do creative things and things
that matter.

And, being that the “lizard” brain (the old brain) has
been with us since the beginning, it’s the brain that
constantly wins the battles.

If we’re not aware of the battle going on between
our ears between these 2 brains, we hinder ourselves
and slow our own progress in today’s society.

If we don’t take more action and start to listen to
our “new” brain and step out of our comfort
zone, the old brain will win 95% of the time and
keep us “safe” wich keeps us from taking the
uncomfortable action that may be the most valuable
and/or productive for our own advancement.

Reading these 2 books lead me to read another book
called “The War of Art” by Steven Pressfield.

Pressfield talks about how most of us have 2 lives.
The one we live and the unlived life within us.

He further explains how the lizard brain controls
our actions most of the time and how it can slow
our personal development, growth and progress.

He calls it “The Resistence.”

Here’s how he expains it:

“Resistence seems to come from outside ourselves.
We locate it in spouses, jobs, bosses, kids.  ‘Peripheral
opponents,’ as Pat Rily used to say when he coached
the Los Angeles Lakers.

Resistence is not a peripheral opponent.  Resistence
arises from within.  It is self-generated and self-
perpetuated.  Resistence is the enemy within.”

Pressfield goes on to say,

“Resistence will tell you anything to keep you from
doing your work.  It will perjure, fabricate, falsify;
seduce, bully, cajole.  Resistence is protean.  It will
assume any form, if that’s what it takes to deceive
you. It will reason with you like a lawyer or jam a
nine-millimeter in your face like a stickup man.
Resisence has no conscience.  It will pledge anything
to get a deal, then double-cross you as soon as your
back is turned.  If you take Resistence at its word,
you deserve everthing you get.  Resistence is always
lying and always full of shit.”

Pretty heavy and serious stuff, right?

And it is.

If you’re not fully aware of what’s going on in your
own head that may be sabotaging your own success,
then how do you stand a chance to defend yourself
from yourself to overcome that thinking?

Let alone succeed at something?

Pressfield talks about how creating and doing what
you are passionate about is your art and how by
engaging yourself fully in your passion makes you
an artist.

He talks about doing the work or performing your
art at your fullest potential and not worrying about
how your art or work is perceived by others.

Here’s something else that Pressfield said:

“…the most important thing about art is to work.
Nothing else matters except sitting down every day
and trying.

Why is this so important?

Because when we sit down day after day and keep
grinding, something mysterious starts to happen.
A process is set into motion by which, inevitably
and infallibly, heaven comes to our aid.  Unseen
forces enlist in our cause; serendipity reinforces
our purpose…..

When we sit down each day to do our work, power
concentrates around us.  The Muse takes note of
our dedication.  She approves.  We have earned
favor in her sight.  When we sit down and work,
we become like a magnetized rod that attracts
iron filings.  Ideas come.  Insights accrete.

Just as Resistence has its seat in hell, so Creation
has its home in heaven.  And it’s not just a witness,
but an eager and active ally.”

Isn’t that powerful?!  I could go on a quote paragraph
after paragraph from all of the books above.

The point is, is that we all have to be aware that
there is an unseen force (in our brain) that is ironically
working against our success.

If your not aware of this unseen force, you don’t
stand a chance of combating it.

So, if you’re not achieving the level of success
that you are aiming for in whatever you’re working
towards, there may be a good chance that these
are the reasons why.

I encourage you to get and read these 3 books.
It really brings these issues to light.

Here’s somthing else that may help with the
stuggles you may be having.

You may or may not have seen this video.  It’s
Frank Kern and John Reese talking about how
72.3% of the people who buy their courses never
even read or consume them and never take any
action at all on what is taught in their courses.

They wanted to get Tony’s advice as to why that
was and what to do about it.

Here’s the awesome answers he gave them.

I’ve watched this thing 2 or 3 times and it makes
more and more sense every time I watch it.

Enjoy:

Tony Robbins, Frank Kern & John Reese Video

Hope this helps you!

Jerry

Posted in ** Current Issue ** | Leave a comment

You Are NOT Being Left Behind – Work the System

You’re Not Being Left Behind…..

As we come into the “heavy launch season”
for Internet Marketing and make money online
products, don’t feel like you are being left behind
because you don’t buy everything that comes
across your email inbox.

In fact, here’s a better approach….

If you have been plugging away at a certain
tactic or technique for making money online,
the best thing to do is to stay the course.

Keep on that path.

If you buy everything that is pitched to you
it’ll only slow your progress down and take
you away from the important things that you
are doing to grow your business.

Unless you’ve got an office staff or a staff
of outsourced employees, there is no possible
way to be able to buy everything this fall and
effectively implement it.

Even if you are super proficient in speed
reading (which I recommend you become,
which is something I’m working on) and
have mastered the art of “speed learning”,
it is still impossible to buy everything and
implement it.

There are plenty of launches going on right
now for some super awesome products (and
some not so super products too) and it’s really
hard to focus on doing the important tasks of
building your business……

But, if you can just think about it in a somewhat
linear fashion I think it’ll allow you to really keep
from buying things you don’t really need.

Here’s what I mean by “linear”….

If you are at a certain level in your business
and there are things that you need that will take
you to the “next level” such as a software program
or some sort of training that you need to learn….

then you pretty much know what you are going
to need next to take you to that next level.

And if that means purchasing something to take
you to that level, by all means don’t even hesitate.
(only to compare similar products/services)

If you’re buying something that doesn’t fit into
your game plan or business model, then you
are wasting time and money.

None of us should be wasting either one of
those precious commodities.

Your approach should be a “Just in Time”
buying decision process.  Only buy it as you
need it or if it will make your work easier
or more efficient or take your business to
the next level.

Keep it linear….step-by-step, as you need it.

Just as an example, if you have everything
set up for an Internet product or project such
as a squeeze page, a sales letter page, an
upsell page, another upsell page, an order
page, a thank you/download page, etc. and
you’re actually ready for traffic but don’t know
how to go about getting traffic, now would
probably be a good time to look for a product
that teaches you how to get traffic.

Or, if you are getting traffic but no conversions
(sales), then now would be a good time to
find an expert that knows how to convert and
buy their stuff to learn what they know.

Another example would be, if you’ve been
studying and reading alot about CPA marketing
and CPA business models and are convinced
that it is the best business model for you to
pursue….it’s probably a good time to research
a good product or program about CPA businesses.

Of course, those are just small examples.

You really need to think about what is next
in your business, where you need help or
where the inefficiencies are and then figure
out how to fix the problems.

That’s linear thinking.

That’s identifying the problem and then
seeking a solution.

The reason I wrote this article is because
I’m finishing reading the last few paragraphs of
a book by Sam Carpenter called “Work the System”.

In this book, the author explains this linear thinking
process in depth and how it can take you from being
a prisoner of your business to actually being the one
in complete control of your business.

He shows, by example. from his own highly efficient,
profitable company that by having a bird’s eye view of
your business, you’re able to spot the problem areas
and eliminate them by implementing highly detailed
written procedures (in a non-complicated way).

Sam also shows you how to write a Strategic Objective
for your business that guides your whole business
through tough times.

If I had to compare it to any other book, I’d say it gives
you another angle to “The 4-Hour Work Week” by
Tim Ferriss

Getting a firm grasp of and implementing the ideas
in these 2 books will make owning a business alot
more profitable and a lot more fun!

I highly recommend adding these 2 books to your
library today!

Jerry

Posted in ** Current Issue ** | Leave a comment