I-Marketer Blog and Newsletter

How Do You Keep Going?

Whenever someone asks me how to start a business from home I always tell them one of the most important keys is finding a way to stay motivated. To believe they will eventually succeed. To keep going when they face some adversity.

As you start a business—online or off—I guarantee you will experience setbacks, frustrations, hostile customers and possibly even fraud. Like it or not these are a part of business.

When these things happen those who aren’t motivated to push through quit. They give up on their dream. No amount of instruction on how to start a business from home will do them any good—they have lost the fire.

How can you keep from becoming a casualty in 2008? One way is to anticipate the temptations you will have to give up. If you have a plan in advance you won’t be caught off guard emotionally or intellectually when adversity hits. In fact, you might just be able to laugh it off saying, “Yeah, I knew this was going to happen…”

So what are some things you need to prepare for? Here are some:

1. You will run out of money.
2. Someone will give your product a bad review.
3. You will have family and friends tell you you’re crazy.
4. You will have technical problems you can’t seem to fix.
5. Your customer service will be awful.
6. You will get nasty emails.
7. Your “best promotion ever” will totally bomb.
8. You will get cheated.

There might be more, but you get the picture.

So, how to do you overcome the temptation to quit when one (or more) of these things happen. Here is a four step plan:

1. Say out loud: “This isn’t so bad; I knew it was going to happen sooner or later. I know I can deal with this.”

I guarantee everything you experience in starting a business from home has been experienced by thousands of others. We’ve all been there. It’s going to be OK.

2. Evaluate whether or not this is a “real” issue or a “phantom.”

Some issues are real, some are not. Just because someone says in an email you are an awful “so-and-so” doesn’t mean much. But if in the middle of that email they tell you the download link isn’t working, you better check the download link and make sure it’s working. Name calling is a phantom issue, but it may be “caused” by a real issue.

3. Take action to correct anything you need to correct.

If you have an issue that needs to be corrected, correct it. Take action. If someone sends you a nasty email for no reason, unsubscribe them from your list. Psychologists tell us taking action is the best cure for fear—it gives us a sense of control.

4. Move on and run your business.

Now go about your day. Run your business. Move on to other tasks. Don’t dwell on the negative experience.

How do you start a business from home in 2008? The first step might just be to shake off the cobwebs of past failure and start again. To find out more on keys to staying motivated, I have put together this free guide:

http://www.All-In-One-Business.com/motivation

take care - talk soon

Scott Logan
Night Owl Marketing

Chances are if you already have a website you can use more traffic. However, not all traffic is created equal. Many people get so caught up with driving traffic to their website they forget to check whether it is working towards the actual goal of their website.

Different websites have different goals. One may be to build a brand, another may be to sell a product while yet another may be to build a list from leads. The main thing is to avoid traffic generation strategies that cost money, but don’t result in conversions. - Dump them if they aren’t bringing in the cash or visitors that opt-in

Just the other day I made a suggestion about a hands off traffic system that incorporates a company producing videos on your behalf to drive traffic to your site.

A Word of Caution

Make sure you know what your desired action is that you want your visitor to take when they arrive at your site.

It’s all fine and dandy to get 100,000 people to your site [btw, I'm not saying the suggested service will do that - they might - they might not] I’m saying if you start getting all this traffic no matter what traffic generation method you use, you need to have a plan in place for your visitors once they get there.

My suggestion - capture your visitors name and email

You may have read this before - Not ground breaking news I’m sharing here - just simple, proven theory - dare I say common sense

I only am mentioning this again because the suggested service for traffic PrivateVideoTeam.com may seem like a great deal to you - hands off traffic to your site - however I want you to have a plan in place so that you’re not wasting this opportunity and traffic coming to your site

How do you capture their name and email? -Why would they want to leave their contact information? -we’ll talk again soon

-

-Scottie

Hands off traffic system was the #1 choice among
all our subscribers in a recent survey we conducted of our list.

Jerry and I are in the Night Owl Cave putting the finishing touches on the
report to address the methods to exactly do just that.

However…a very interesting resource became available and
was actually introduced to us by a subscriber of ours.

It goes to show you ‘you don’t ever really know who may be on your list’

And believe me this is a good thing…as Amber from Dime Consultants
introduced herself to us after taking our survey.

Amber has over 11 years of online experience and
we will be talking with her much more over the coming months about
the various trends she has seen come and gone - thanks for introducing
yourself Amber

Amber has created what I can only describe as a
hands off traffic system for those that are willing to give it a try.

If you ever wanted to jump into the video marketing arena to drive traffic
to your site, but you were afraid or couldn’t figure it all out…then this is your best bet right now.

You don’t have to know anything about video marketing at all to take advantage of this offer

Amber is running a test of her new system once you’re confirmed
into the program all you have to do, is supply Amber your website
address and her team of video marketers will go to town and drive
traffic to your site - for you

If that’s not hands off I don’t know what to tell ya.

Of course there’s a price tag. Isn’t there always
But consider what your getting and if you were
to advertise how much would you be spending?

Checkout Amber’s new hands off traffic system over at
PrivateVideoTeam.com

And keep a look out for our report coming soon Hands Off Traffic System